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PPC Is Not A Short-Term Solution | Tom Holder Google Ads Consultant

PPC, Not Just A Short-Term Solution…

“PPC is a short-term solution”. How many times have you heard that? Read this case study and watch me debunk that statement with some impressive...

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How Much Should You Spend On Google Ads? | Tom Holder PPC Consultant

How Much Should You Spend On Google Ads?

There’s one question I get asked in 99% of the conversations I have with business owners discussing Paid search and my services as a ppc consultant:...

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9 Point Ad Copy Checklist Infographic | Tom Holder PPC Consultant

9 Point Ad Copy Checklist Infographic

Use this checklist infographic to ensure your Google AdWords ad copy contains all the right ingredients to perform. Tick off the 9 points here…

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The Importance Of Google AdWords Structure | Tom Holder PPC Consultant

The Importance Of Google AdWords Structure & Best Practice

As a freelance PPC consultant, I'm continuously broadcasting and having conversations with clients about the importance of Google AdWords account...

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6 AdWords Best Practices Every Business Should be Implementing in 2018 | Tom Holder PPC Consultant

6 AdWords Best Practices Every Business Should be Implementing in 2018

Over 8 years as a PPC consultant, I've witnessed the rapid growth of Paid marketing and its dominance of the digital marketing landscape.

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PPC Consultant Tips | 10 Techniques to Increase Your PPC Conversion Rate in 10 Minutes

10 Techniques to Increase Your PPC Conversion Rate in 10 Minutes

Conversion rate should be the #1 KPI you optimise towards. As a PPC consultant, focussing on conversion rate optimisation is what's brought ROI and...

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How To Set Up Remarketing In The 2018 Google AdWords UI | Tom Holder PPC Consultant

VIDEO: How To Set Up Remarketing In The 2018 Google AdWords UI

Unless you’ve been living under a digital rock over the past few weeks, you’ll be well aware that Google has recently released a new iteration of...

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KitBrix | Tom Holder Pay-Per-Click

Award-Winning KitBrix To Work With Tom Holder Pay-Per-Click

After a period of learning, market research and ongoing conversation, I’m delighted to be able to announce KitBrix, award-winning innovators of...

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Tom Holder PPC Becomes Official Google Partner AdWords Consultant

Tom Holder Pay-Per-Click Becomes Official Google Partner

After a very successful first 12 months in business, today I’m excited announce that Tom Holder Pay-Per-Click has become an official Google Partner...

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12 Lessons From My First 12 Months In Business | Tom Holder PPC Blog

12 Lessons Learnt From My First 12 Months In Business

12 months have gone by since I packed up my desk client-side, and turned my spare room into the Tom Holder Pay-Per-Click office. My first year as a...

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How I Increased AdWords Revenue By 74% In 30 Days | Tom Holder PPC Blog

How I Increased AdWords Revenue By 74% In 30 Days

Dryrobe®, innovators of the warmest, most advanced change robe in the world, sought a fresh approach to their PPC strategy, turning to Tom Holder...

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10 Point Quality Score Checklist | Tom Holder Freelance PPC Blog

Nail Quality Score From The Start: 10 Point Checklist

Google tells us it’s a helpful diagnostic tool, but treating Quality Score as an internal key performance indicator, and building and optimising...

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Dryrobe | Tom Holder Pay-Per-Click

Dryrobe® The Latest Business To Work Alongside Tom Holder Pay-Per-Click

After recent conversations, meetings and ppc audits, I’m excited to be able to announce Dryrobe®, innovators of the warmest, most advanced change...

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Freelance vs Agency | Tom Holder PPC Freelancer

Freelancer vs Agency: 7 Times Individuals Beat Agencies

Firstly, I’d like to stress that this isn’t a freelancer call out against agencies. I spent the first five years of my marketing career at agency...

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