Why Work With Me

I see the appeal of hiring a “full stack marketer”, but with PPC, opting for a qualified professional over a jack-of-all-trades could be the difference between delivering quality leads and sales and completely wasted ad budget.

My work is solely PPC focussed. I’ve worked with budgets in excess of £100K a month and £1m per annum, in sectors that include travel, retail, mobility, recruitment, education, law and automotive.

With agency-level and client-side experience, I believe I have PPC covered from all angles. I offer the benefits of agency management, with the knowledge of in-house marketing, at fair value.

QUALIFIED PROFESSIONAL & GOOGLE PARTNER

For another 2 years’, I’m an up to date Google AdWords, Bing Ads and Google Analytics certified professional. I’m also a Google Partner Consultant.

PERSONAL SERVICE

You can expect my service to be more personal than corporate. Just me helping my clients succeed online.

PORTFOLIO OF SUCCESSFUL CLIENTS

I’m fortunate to work alongside some amazing businesses and professionals. Together we’re hitting targets and setting greater ones.

TOTAL TRANSPARENCY

You’ll have access to all the programs I use, so my work is 100% transparent. You’re free to run reports and check performance at your will.

7 YEARS’ ONLINE MARKETING EXPERIENCE

4 years in a senior position at the UK’s leading travel marketing agency. 3 years’ experience as PPC & SEO Manager at one of the largest holiday providers in the South West.

CLEAR COMMUNICATION

A single point of contact. You don’t have to go through account managers to get to the source of the work. I’m good at replying too!

FIXED FEES

No excessive agency fees or percentage of spend billing models here. I only work with fixed fees so you’ll know what you’re getting charged each month.

Brands I Work With

John Fowler Holidays Logo

“While Tom was employed by John Fowler Holidays to manage our PPC account, he grew our income and improved our return on investment considerably. He was very knowledgeable and proactive in the management of our account. He had good working relationships with Google and kept up to date with best practice.”

JOHN FOWLER HOLIDAYS

Ducard Logo

“Here at Ducard we have used Tom as our PPC consultant for the last 3 years, and he has added another level to our business. Through his extensive PPC knowledge and attention to detail, our clients have seen improvements in CTR, CPC and CPA. His integrated approach to PPC works well with our SEO and digital strategy meaning the clients are serviced to the best standard across the board.

Tom has taken client and competitor agency accounts’, restructured and re-engergised them. By reducing the wastage and targeting the most qualified searchers, Tom delivers quality traffic that quickly turns into leads and sales.

For new business, Tom’s focus on account structure ensures strong quality scores and low CPCs and also gives the clients a clear picture of our approach.”

DUCARD SEARCH MARKETING

AdWords Certified Professional | Tom Holder Pay-Per-Click

Google AdWords Qualified Professional

Analytics Qualified Individual | Tom Holder Pay-Per-Click

Google Analytics Qualified Individual

Bing Ads Accredited Professional | Tom Holder Pay-Per-Click

Bing Ads Accredited Professional