PPC Pricing

My PPC pricing and monthly management packages are tailored around the total monthly ad spend you place me responsible for.

Full service, ongoing monthly PPC management. I manage the strategy, build or restructure your account, test and implement optimisations and supply informative, valuable reporting.

The pricing reflects my experience, reputation, and most importantly the value and worth I can bring to your business. Not the hours or cost it takes me to deliver it. I realise I’m not the right fit for everyone, but you’ll find out what expensive is if you leave your budget and strategy in the hands of an amateur.

No excessive agency fees or percentage of spend billing models here. I only work with fixed fees so you’ll know what you’re getting charged each month.

I have a portfolio of successful clients benefiting from my strategical, analytical and proactive approach to PPC management. My experience, my time and my decisions. Here are a few reasons why my clients work with me.

If you’d like to discuss my packages or working together, please don’t hesitate to contact me.

ENTRY

Monthly Ad Spend: £1,000 – £5,000
One-Off Build Fee: £500
Monthly Management: £650/mo

⇒ PPC Strategy
⇒ Keyword Research, Account Set Up & Build/Restructure
⇒ Fortnightly Best-Practice Optimisation
⇒ Testing
⇒ Monthly Reporting

STANDARD

Monthly Ad Spend: Up To £10,000
One-Off Build Fee: £1,000
Monthly Management: £1,250/mo

⇒ PPC Strategy
⇒ Keyword Research, Account Set Up & Build/Restructure
⇒ Weekly Best-Practice Optimisation
⇒ Testing
⇒ Monthly Reporting

PROFESSIONAL

Monthly Ad Spend: Up To £20,000
One-Off Build Fee: £1,500
Monthly Management: £2,000/mo

⇒ PPC Strategy
⇒ Keyword Research, Account Set Up & Build/Restructure
⇒ Twice Weekly Best-Practice Optimisation
⇒ Testing
⇒ Weekly Reporting

ENTERPRISE

Monthly Ad Spend: £20,000+
One-Off Build Fee: BESPOKE
Monthly Management: BESPOKE

⇒ PPC Strategy
⇒ Keyword Research, Account Set Up & Build/Restructure
⇒ Twice Weekly Best-Practice Optimisation
⇒ Testing
⇒ Weekly Reporting

Ducard Logo

“Here at Ducard we have used Tom as our PPC consultant for the last 3 years, and he has added another level to our business. Through his extensive PPC knowledge and attention to detail, our clients have seen improvements in CTR, CPC and CPA. His integrated approach to PPC works well with our SEO and digital strategy meaning the clients are serviced to the best standard across the board.

Tom has taken client and competitor agency accounts’, restructured and re-engergised them. By reducing the wastage and targeting the most qualified searchers, Tom delivers quality traffic that quickly turns into leads and sales.

For new business, Tom’s focus on account structure ensures strong quality scores and low CPCs and also gives the clients a clear picture of our approach.”

DUCARD SEARCH MARKETING

PPC Testimonial Clicteq | Tom Holder Pay-Per-Click

“Tom has been a valuable asset to the Clicteq team, he is very thorough with his work and has constantly delivered campaigns that have provided great results for our clients.”

He is one of the most knowledgable PPC experts that I have met and his great communicational skills have made it easy to work with him remotely”

CLICTEQ